Branding for Aramin
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Sygmetiv developed a comprehensive branding strategy for Aramin, a minimalist ornament brand targeting youth in India. The project included logo creation, hoarding designs, and other branding elements, showcasing Sygmetiv’s expertise in crafting impactful brand identities that resonate with the target audience.
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Challenge
Aramin, a minimalist ornament brand, needed a cohesive branding strategy to establish a strong market presence and appeal to the youth demographic in India. The existing brand lacked a unified identity, which affected customer perception and engagement. The challenge was to create a comprehensive branding approach that included visual elements, such as logos and hoardings, that reflected the brand's minimalist aesthetic and resonated with the target audience.
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Solution
Sygmetiv developed a comprehensive branding strategy for Aramin, focusing on creating a strong visual identity and cohesive brand elements. We designed a distinctive logo, hoardings, and other visual assets that aligned with Aramin's minimalist aesthetic and appealed to the youth demographic. The branding elements were crafted to enhance brand recognition and create a lasting impression. As a result, Aramin experienced increased brand visibility, improved customer engagement, and a stronger market presence. This project showcases Sygmetiv’s expertise in creating impactful brand identities that drive business growth and resonate with the target audience.
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